AI Job Atlas
AI & jobs · Province in Bulgaria

Varna

Province BG-03 Largest city: Varna
31%
of jobs here are estimated to be exposed to generative AI, above the national 30% (+0.7 pts).
MODEL3rd of 28 regions65.8K exposed workers

Key numbers

PopulationWIKIDATA
441K
as of 2025
Share of national populationWIKIDATA
6.9%
3rd largest of 28
People in workMODEL
213K
national total × population share
Highest-exposure jobsMODEL
4.9%
national 4.8%
Area
3,918 km²
112 people per km²
Settlement patternMODEL
Urban
71% live in major cities
Largest city
Varna
313K (metro)
Mapped towns & cities
1
Natural Earth places

AI use

ANTHROPIC

Claude.ai conversations, April–May 2026.

Usage intensityANTHROPIC
1.60×
usage share ÷ population share
Share of national useANTHROPIC
11.0%
6.9% of population
Work-relatedANTHROPIC
46%
national 46%
Automation-styleANTHROPIC
48%
national 50%
Augmentation 52%Automation 48%

Sector mix

MODEL

Estimated share of jobs by sector, against the national mix.

Varna Bulgaria
Retail & wholesale 17.6%
Manufacturing 16.8%
Business services 8.5%
Construction 8.0%
Public admin 7.9%
Transport & logistics 6.7%
Health & care 6.3%
Education 6.1%
Hospitality 5.2%
ICT & software 4.9%
Other services 4.0%
Agriculture 2.7%
Finance 2.5%
Utilities 2.1%
Mining 0.7%

Exposed workers by sector

MODEL
Retail & wholesale 12.1K Public admin 7,634 Business services 7,368 Manufacturing 6,753 Education 6,181 Health & care 5,693 ICT & software 4,688 Transport & logistics 2,927

Ranking in Bulgaria

MODEL

By modelled AI exposure, out of 28 regions.

1Grad Sofiya 32% 2Ruse 31% 3Varna 31% 4Plovdiv 31% 5Pernik 31% 6Sliven 30% 7Shumen 30%
About these estimates. No source publishes AI exposure by region for every country. The model splits Bulgaria's real ILO sector employment across regions using population (Wikidata) and density: denser, capital-city regions get more finance, ICT and professional jobs, and rural regions more farming. Totals match national figures. AI usage figures are measured, not modelled. Methodology

Other regions of Bulgaria

All of Bulgaria →