AI Job Atlas
AI & jobs · City in Croatia

Grad Zagreb

City HR-21 Capital region Largest city: Zagreb
36%
of jobs here are estimated to be exposed to generative AI, above the national 34% (+2.4 pts).
MODEL1st of 21 regions110K exposed workers

Key numbers

PopulationWIKIDATA
767K
as of 2021
Share of national populationWIKIDATA
18.5%
1st largest of 21
People in workMODEL
305K
national total × population share
Highest-exposure jobsMODEL
6.6%
national 6.1%
Area
703 km²
1,091 people per km²
Settlement patternMODEL
Highly urban
94% live in major cities
Largest city
Zagreb
723K (metro)
Mapped towns & cities
1
Natural Earth places

AI use

ANTHROPIC

Claude.ai conversations, April–May 2026.

Usage intensityANTHROPIC
3.81×
usage share ÷ population share
Share of national useANTHROPIC
70.6%
18.5% of population
Work-relatedANTHROPIC
46%
national 45%
Automation-styleANTHROPIC
49%
national 49%
Augmentation 51%Automation 49%

Sector mix

MODEL

Estimated share of jobs by sector, against the national mix.

Grad Zagreb Croatia
Retail & wholesale 13.5%
Manufacturing 13.4%
Business services 12.3%
ICT & software 8.0%
Public admin 7.8%
Health & care 7.3%
Education 7.0%
Construction 6.6%
Hospitality 6.4%
Transport & logistics 5.9%
Other services 4.1%
Finance 4.0%
Utilities 2.4%
Agriculture 1.0%
Mining 0.3%

Exposed workers by sector

MODEL
Business services 16.7K Retail & wholesale 14.5K Public admin 11.7K ICT & software 11.1K Education 10.2K Health & care 9,615 Manufacturing 9,179 Finance 6,769

Ranking in Croatia

MODEL

By modelled AI exposure, out of 21 regions.

1Grad Zagreb 36% 2Brod-Posavina 35% 3Primorje-Gorski 35% 4Split-Dalmatia 34% 5Osijek-Baranja 34% 6Dubrovnik-Neretva 34% 7Istria 34%
About these estimates. No source publishes AI exposure by region for every country. The model splits Croatia's real ILO sector employment across regions using population (Wikidata) and density: denser, capital-city regions get more finance, ICT and professional jobs, and rural regions more farming. Totals match national figures. AI usage figures are measured, not modelled. Methodology

Other regions of Croatia

All of Croatia →